7 Informative Podcast Interviews from 2010 Inbound Marketing Summit
For the past 4 years, New Marketing Labs and HubSpot have hosted the Inbound Marketing Summit in Boston. Anyone from academia to technology and social media companies attend this educational and...
View ArticleInbound Marketing: Get Found Using Google, Social Media & Blogs
Brian Halligan is CEO of HubSpot. He co-authored the book “Inbound Marketing: Get Found Using Google, Social Media and Blogs” with his co-founder and fellow MIT alumnus Dharmesh Shah. I had the...
View Article3 Words That Will Guide Me in 2011
There are only so many hours in a day. Those hours add up to a week, to a month, and eventually to a year. I am focused this year on spending my time on bigger efforts. When I spend a lot of time on...
View ArticleOn-Going Learning is Not an Option
What about you in your job and career journey? Can you afford to rely exclusively on trainers like me to educate you? Even if you attend an on-line educational event on a weekly basis, is that enough?...
View ArticleYour Content Strategy Fuels Your Personal Brand
If you are not continually building your personal brand, you are taking a big risk. And, if you haven’t thought about your content strategy for your personal brand, these four examples may provide...
View ArticleDeveloping a Blog Strategy
The best way for you to build a corporate or personal brand is through a strong content strategy. This ProStuff eBook is an excerpt from my book, Marketing 2.0 was written as a guide to developing a...
View ArticleBuilding Your Personal Brand Through Content
In this month's ProStuff webcast I share several examples of people that have achieved success in their career through content. And, I’ve shared one example of a young person early in her career using...
View Article3 Tips to Write Your Own Job Description
I’m a big believer that unless your retirement party is this week, you should be actively working on your career. My passion is to provide insights that can inspire you to continually stay in career...
View Article4 Step Plan to Manage Your Personal Brand
Your career is greatly influenced by how well you manage your personal brand. I offer a four-step personal brand management plan. Don’t over complicate it. Just follow these simple guidelines and...
View ArticleFailure Helps Build Your Personal Brand
As we exit 2011, I’m looking at my failures of this year with a smile. Maybe the failures of 2011 will become successes in 2012 for me. Maybe not. But, one thing is for sure. Failing to try is not an...
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